Marketing Manager (Events & Exhibitions)
Location: United Arab Emirates
Date Posted: January 10, 2017
Job ID: 2314
Employment Type: Permanent
Our client is a top tier global exhibition & conference organiser with their Middle Eastern head quarters based in Dubai. They are now seeking a Marketing Manager to join one of their leading exhibition divisions.
Must have 3+ years Events & Exhibitions marketing experience:
- Create and implement an integrated marketing strategy for the entire exhibition including exhibitor, conference and visitor campaign
Use the full marketing mix to promote the exhibition and conferences in accordance with the marketing strategy from Exhibitor promotion through to Visitor promotion.
Analysis of previous marketing campaigns and execute targeted selections on internal database system
Identify appropriate media partners and associations and negotiate barter deals to maximize event exposure
Strategic database build
Copy write and proof all marketing materials in conjunction with Exhibition Director/Manager
Candidates working already on global exhibition shows will have a distinct advantage.